Traduzioni di „loss leader“ nel dizionario inglese » russo

loss leader SOST

loss leader

рекла́мная прода́жа f (това́р, предлага́емый в убы́ток для привлече́ния покупа́телей)

Esempi monolingue (non verificati dalla Redazione di PONS)

inglese

Loss leaders may be nothing new, but it's a little different when you're losing money on the main thing you sell.

www.wired.com

Loss leaders offer four pints for 99p -- less than the price of a bottle of mineral water.

www.telegraph.co.uk